Collaborations

WHD & European Hotel Capital

Future-Oriented Hotel Development

Real estate that connects, enriches, and creates value.

WHD and European Hotel Capital (EUHC) work together based on a clear vision: hotel real estate is more than bricks and returns. We believe in an integrated approach where development and operation go hand in hand. Through our unique partnership, we can step in at every stage of the process — from planning and permitting to renovation and operation. We manage every aspect related to hotels and real estate.

Where hotel real estate has traditionally been developed as a passive asset, we pursue a model where property and operations are inextricably linked. Together, we combine EUHC’s expertise in hotel investments and operations with WHD’s vision on real estate development. This results in future-proof hotel concepts where accommodation, experience, and connection are central. Hotels thus become more than just a place to sleep: they become vibrant hubs of activity, creativity, and economic interaction.

Projects in the Spotlight

Two successful examples of the WHD–EUHC partnership:

• Mama Shelter Hotel – Amsterdam
  Starting from its existing function (a former warehouse), we are creating a dynamic hotspot with a creative mix of accommodation, hospitality, workspaces, and events. Mama Shelter will become a destination where guests and locals meet. The entire process — from planning and permitting to renovation and final operation — is managed through our partnership.
• Motto by Hilton – Rotterdam
  After a large-scale redevelopment and renovation, the 110-room Motto by Hilton on Botersloot in the heart of Rotterdam is now operated by EUHC.

Through the WHD–EUHC collaboration, we bring hotel real estate to life as a social and economic catalyst. From the drawing board, we integrate operations with design, ensuring that each hotel fits into and contributes to its surroundings. This creates places that not only accommodate guests but also redefine hospitality while supporting local talent, culture, neighborhood functions, and commerce — all with healthy returns as a result!

“Our strength? We know exactly what the modern era demands — and what works for investors.” – Joost Mees, EUHC

From Idea to Execution: Our Projects in Practice

With this partnership, WHD and EUHC demonstrate that real estate can be more than just a building. By cleverly combining development and operation, we give hotels an active role in their neighborhoods. This way, we build places that evolve alongside their surroundings, encourage encounters, and add lasting value for guests, residents, and local businesses.

WHD & Unknown Group

Real Estate as a Catalyst for Innovation and Community

Real estate that connects, develops, and creates value.
The partnership between WHD and Unknown Group is built on a shared vision: real estate is more than an investment; it is a platform where innovation, entrepreneurship, and community come together. We do not see real estate as a passive asset, but as an active driver of growth. This means that buildings do not merely provide functional spaces, but actively contribute to the development of ecosystems and economic value. We connect real estate to vibrant communities of students, startups, scale-ups, and established companies, working together to build the future.

The Unknown Campus Approach: From Building to Ecosystem

Titaan – The Hague

A 13,000 m² innovation hub in the Binckhaven, where impact-driven entrepreneurs, startups, and students come together. Titaan offers offices, meeting rooms, event spaces, and makerspaces, and houses the location of the Unknown University of Applied Sciences. www.titaan.nl

Watertoren – Rotterdam

An iconic heritage building on Watertorenweg, currently being transformed into an AI campus. Here, young talent, creative entrepreneurs, and researchers meet in a multidisciplinary environment to collaborate and create together.

Rijswijkseweg – Rijswijk

A location with a strong connection to the Unknown University of Applied Sciences. This building serves as a residential community where students not only study but also live and collaborate.

Strategic Importance and Objectives

• Long-term participation: By integrating real estate and community development, we create sustainable value.
• Supporting the growth of Unknown Campus: The campuses provide scalable hubs for Unknown Campus’s growing ambitions, both nationally and internationally.
• Future-proof real estate: Buildings are actively managed and programmed to meet the changing needs of their users.
• Talent development & impact: By providing space for education, startups, and innovative SMEs, we contribute to regional development and talent retention.

In Conclusion

The collaboration between WHD and Unknown Group goes beyond real estate. We create places that enable new ideas, stimulate collaboration, and deliver lasting societal value.